What Are Event Videos?
Event videos are professionally produced visual recordings that capture the atmosphere, key moments, and highlights of your live event. They can range from short promotional reels to comprehensive coverage, serving various purposes in St. Louis, like marketing, documentation, and entertainment. Whether your brand needs footage of a product launch, corporate seminar, festival, or wedding, Hexxen Studios’ event videos are tailored precisely to the unique aspects of an occasion.
What Are the Types of Event Videos?
Hexxen Studios has experience with a variety of event videos, each tailored to our clients’ specific needs and audiences. Here are some of the common types of event videos:
- Promotional Videos: Conferences, product launches/demos, and concerts.
- Livestreaming Videos: Corporate announcements, webinars, and award shows.
- Testimonial Videos: Customer or attendee testimonials at charity events, product demos/launches, or business expos.
- Product Launch or Demo Videos: Automotive expos, tech unveilings, and more.
- Highlight Recap/Keynote Sessions Videos: Showcase the best moments from any event, whether a one-on-one interview, a panel discussion, or another type of event.
- Educational or Training Videos: Academic conferences, corporate training sessions, how-to videos.
- Corporate Event Videos: Internal or external corporate gatherings including annual general meetings, company retreats, or fundraising events.
- Virtual or Hybrid Event Videos: Engage both online and in-person audiences at virtual conferences and online trade shows.
What Are the Benefits of Event Videos?
Event videos are beneficial to your brand because of:
- Extended Reach: Event videos allow you to connect with audiences beyond the physical location, allowing you to share content across email campaigns, websites, and social media.
- Longevity of Content: Events last for a few hours or days, but event videos keep the conversation alive. Sizzle reels or recorded sessions can be repurposed for future sales, promotions, or training materials.
- Enhanced Engagement: Video content is highly engaging and preferred by audiences across digital platforms. Highlight reels or live streams can captivate views and encourage interaction.
- Increased Brand Credibility: Hexxen Studios’ professionally produced event videos demonstrate quality and your brand’s professionalism, which helps build trust with your audience.
- Marketing and Preservation: Promote your brand, service, or future event effectively, and create archives or lasting memories of important events.
Hexxen Studios’ Event Video Production Process
Producing a high-quality event video involves careful planning, execution/filming, and post-production. From an initial consultation to production to promoting your event, Hexxen Studios is here every step of the way. Here’s a breakdown of Hexxen Studios’ typical production process:
Pre-Production
- Define Objectives: Identify the purpose of your video—promotional, documentary, or recap—and your target audience.
- Storyboarding & Scripting: Outline the shots needed and draft a loose script if the video includes interviews, narration, or specific talking points.
- Event Planning: Collaborate with event organizers to know the schedule, key moments, and desired outcomes.
- Equipment Prep: We work with you to determine the required gear, from microphones and lighting to cameras and drones.
- Scout the Location: The Hexxen Studios team visits the venue and plans camera angles, sound requirements, and lighting schematics.
Production
- Setup: Our team arrives early to set up cameras, sound equipment, and lighting. The crew tests everything thoroughly.
- Capturing Footage: Hexxen Studios records a variety of shots to provide flexibility during editing—wide angle, medium, and close-up—and captures ambient shots, like decor, venue details, and crowd reactions or any interactions, for establishing scenes.
- Sound Recording: We use top-quality microphones to capture clear audio, particularly for interviews or speeches.
Post-Production
- Video Editing: The Hexxen Studios team incorporates transitions, graphics, logos, or titles in your video to align with branding. We also add sound effects, background music, or voiceovers as needed.
- Sound Mixing & Color Grading: Hexxen Studios enhances the visual quality and adjusts audio levels for a polished, professional result.
- Client Review: We share a draft with you for feedback and our team makes any necessary revisions.
- Export & Deliver: Hexxen Studios provides you with the final video in the required formats.
Post-Event Promotion
- Optimization: Hexxen Studios optimizes for search engines by adding metadata, captions, descriptions, and relevant tags.
- Publishing: Our team can help upload your video, an event recap video, or a sizzle reel to relevant platforms like your website, YouTube, or other social media.
- Analysis: Hexxen Studios provides analytic tools to track visibility, engagement, and gather insights for your future projects.
Why Choose Hexxen Studios for Your Brand’s Event Videos in St. Louis?
Hexxen Studios is the ideal choice for professional, high-quality event videos throughout the St. Louis area. We combine technical skill, a passion for storytelling, and our team's unique creativity to deliver event footage that exceeds both your and your audience's expectations. When you hire Hexxen Studios, your brand is in good hands.
Ready to elevate your brand? Contact Hexxen Studios today to get started!